Commercial wins 2012 i-Date Award

Welcome to the first blast from the past. I’ll be posting some of my old adventures here in the media section at random intervals moving forward.

This one is fun as back in 2012, my friend and partner at Mad Flower Creative, James DiFiore, created a commercial for online dating site I-Hookup.com.

They ended up being massive frauds and total scumbags. But we got paid haha and before they were exposed we won the 2012 i-Date Award for best marketing campaign.

Below is a picture of James with said sham award. Pretty sure he still has it.

The original posting of the commercial got almost 400,000 hits on YouTube before being reloaded.